Director, Brand Insights & Analytics

Other Jobs To Apply

About the position

The Director, Brand Insights & Analytics leads Chipotle’s brand, marketing, and consumer analytics capabilities, overseeing competitive intelligence, marketing measurement, reporting, and strategic analytics. This role partners closely with Marketing, Media, Finance, Culinary, Strategy, and Digital teams to translate complex data into actionable insights that inform marketing strategy, menu innovation, and business growth. Leading a high-performing team of analytics managers and data science talent, the Director will establish analytical standards, drive experimentation and measurement rigor, and deliver executive-ready insights that improve decision-making across the organization.

Responsibilities

  • Lead the vision, strategy, and operating model for Brand Insights & Analytics, aligning analytics priorities to business and marketing objectives.
  • Partner with Marketing, Finance, Culinary, and Strategy leadership to inform decision-making across brand strategy, menu innovation, promotions, and growth initiatives.
  • Translate complex business questions into structured analytical approaches and actionable recommendations.
  • Oversee competitive intelligence, external data partnerships, and marketing measurement capabilities.
  • Lead measurement approaches across MMM, campaign performance, experimentation, and incrementality.
  • Guide scalable reporting and dashboard ecosystems that support trusted business visibility.
  • Lead analytics for LTOs, promotions, marketplace initiatives, and other strategic growth opportunities.
  • Establish test-and-learn frameworks including geo tests, marketplace pilots, and causal measurement approaches.
  • Integrate first- and third-party data to identify performance drivers and consumer insights.
  • Build, lead, and develop a high-performing analytics organization, establishing standards for analytical rigor, storytelling, and stakeholder engagement.
  • Create strong partnerships across Marketing, Media, Finance, Culinary, Strategy, and Digital organizations.
  • Deliver executive-ready presentations and narratives that clearly communicate implications, tradeoffs, and recommendations.
  • Foster a culture of curiosity, experimentation, collaboration, and continuous improvement.

Requirements

  • Bachelor’s degree required in Analytics, Statistics, Economics, Engineering, Computer Science, Marketing Science, or related quantitative field preferred; advanced degree preferred.
  • 10+ years of experience in analytics, marketing science, consumer intelligence, or related fields.
  • 5+ years of experience leading high-performing analytics teams and cross-functional initiatives.
  • Experience spanning marketing measurement, experimentation, consumer analytics, and strategic decision support.
  • Experience working with both first-party and third-party datasets to generate business insights.
  • Strong understanding of MMM, incrementality testing, experimentation, and campaign analytics.
  • Proficiency with SQL and familiarity with Python/R, Snowflake, and BI tools (Power BI/Tableau).
  • Experience applying advanced analytical techniques and synthesizing insights into business recommendations.
  • Experience leveraging AI tools to improve analytics and insight generation.
  • Strategic, intellectually curious leader with strong business acumen.
  • Strong communicator and storyteller who influences senior stakeholders.
  • Collaborative leader who develops talent and drives accountability.
  • Comfortable navigating ambiguity and balancing strategy with execution.

Nice-to-haves

  • Preferred experience in restaurant, retail, QSR, or consumer-facing industries

Benefits

  • medical, dental, and vision insurance
  • 401k
  • sick leave
  • vacation time
Back to blog

Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...